TAN Media Achieves IAB’s Gold Standard Certification

Leading native advertising network, TAN Media has achieved the Internet Advertising Bureau”s (IAB) Gold Standard certification in two separate categories.

Upon receiving the accreditation, Adam Rock, Managing Director said:

‘We are proud to have achieved the standards set out by the IAB to attain Gold Standard certification.

It”s important to demonstrate that our industry is committed to ensuring the highest possible standards online as native advertising continues to grow in importance to brands, agencies and publishers.

The IAB have recognised that the industry needs to come together to combat ad fraud, ensure brand safety and improve the entire digital advertising user experience. Our non-interruptive formats on trusted publishers are testament to our support for the Gold Standard.’

The accreditation process involved TAN Media implementing and supporting the ads.txt initiative, adherence to Coalition for Better Advertising LEAN standards, and working with UK regulatory group JICWEBs towards attaining The Digital Trading Standards Group (DTSG) certification for brand safety.

The IAB Gold Standard has three aims – to reduce ad fraud, to improve the digital advertising experience, and to increase brand safety. The initiative was launched in October 2017 as part of the IAB”s commitment to raising standards in digital advertising and building a sustainable future for the industry.

About TAN Media

TAN Media (The Attention Network) was founded in 2010, specialising in the distribution of brand content through best-in-class native advertising. The company works with both agencies and direct clients on long-form content campaigns as well as native display and video formats. Its editorial and account teams help advertisers execute highly successful content campaigns, while its publisher team help monetise websites and apps with leading technology.

LONDON, November 29, 2018 /PRNewswire/ —

Hi Chery! First Chery Fan Festival to Take Place from October 24-30

Chery drivers posting Chery-related photos of him or his family on social media will win the ultimate award: a trip to China if they are lucky enough. The simple and convenient form of contribution attracted Chery drivers worldwide. As of the deadline, Chery has received nearly 700 contributions and the most popular one got 4,800 ‘likes’, showing the great participation enthusiasm of Chery drivers.

The first Chery Fan Festival, with the theme ‘Hi Chery’, will be taking place from October 24 to 30, 2018. In the one-week trip spanning Shanghai, Suzhou and Wuhu, Chery fans will experience the poetic and picturesque landscape of Jiangnan and the brand charm of Chery.

If you want to know more about the first Chery Fan Festival, please click on the live link: http://play.yunxi.tv/livestream/flash?id=017b590547334489a30f2b89f0567740  

Image Attachments Links:
http://asianetnews.net/view-attachment?attach-id=323028

Photo – https://mma.prnewswire.com/media/775401/The__First_Chery_Fan_Festival.jpg

BEIJING, Oct. 28, 2018 /PRNewswire/ — On August 1, 2018, a post titled ‘Chery Global Fan Festival Recruitment’ published on Chery”s social media drew global attention, according to Chery Automobile Co., Ltd.

Hi Chery! First Chery Fan Festival to Take Place from October 24-30

Chery drivers posting Chery-related photos of him or his family on social media will win the ultimate award: a trip to China if they are lucky enough. The simple and convenient form of contribution attracted Chery drivers worldwide. As of the deadline, Chery has received nearly 700 contributions and the most popular one got 4,800 ‘likes’, showing the great participation enthusiasm of Chery drivers.

The first Chery Fan Festival, with the theme ‘Hi Chery’, will be taking place from October 24 to 30, 2018. In the one-week trip spanning Shanghai, Suzhou and Wuhu, Chery fans will experience the poetic and picturesque landscape of Jiangnan and the brand charm of Chery.

If you want to know more about the first Chery Fan Festival, please click on the live link: http://play.yunxi.tv/livestream/flash?id=017b590547334489a30f2b89f0567740  

Image Attachments Links:
http://asianetnews.net/view-attachment?attach-id=323028

Photo – https://mma.prnewswire.com/media/775401/The__First_Chery_Fan_Festival.jpg

BEIJING, Oct. 28, 2018 /PRNewswire/ — On August 1, 2018, a post titled ‘Chery Global Fan Festival Recruitment’ published on Chery”s social media drew global attention, according to Chery Automobile Co., Ltd.

Hi Chery! First Chery Fan Festival to Take Place from October 24-30

Chery drivers posting Chery-related photos of him or his family on social media will win the ultimate award: a trip to China if they are lucky enough. The simple and convenient form of contribution attracted Chery drivers worldwide. As of the deadline, Chery has received nearly 700 contributions and the most popular one got 4,800 ‘likes’, showing the great participation enthusiasm of Chery drivers.

The first Chery Fan Festival, with the theme ‘Hi Chery’, will be taking place from October 24 to 30, 2018. In the one-week trip spanning Shanghai, Suzhou and Wuhu, Chery fans will experience the poetic and picturesque landscape of Jiangnan and the brand charm of Chery.

If you want to know more about the first Chery Fan Festival, please click on the live link: http://play.yunxi.tv/livestream/flash?id=017b590547334489a30f2b89f0567740  

Image Attachments Links:
http://asianetnews.net/view-attachment?attach-id=323028

Photo – https://mma.prnewswire.com/media/775401/The__First_Chery_Fan_Festival.jpg

BEIJING, Oct. 28, 2018 /PRNewswire/ — On August 1, 2018, a post titled ‘Chery Global Fan Festival Recruitment’ published on Chery”s social media drew global attention, according to Chery Automobile Co., Ltd.

Orange Economy Already Accounts for Almost 3% of GDP in Colombia

  • Between 2007 and 2017, Bogotá was the main destination for new foreign investment in the Colombian market with more than 400 million dollars, surpassing São Paulo, Miami and Buenos Aires.
  • A sample of Colombian talent from this sector will be present at MIPCOM with a delegation of 16 companies, led by ProColombia.

The Orange Economy is on the way to becoming one of the main economic engines of Colombia: the world of entrepreneurship, technology, and creative industries already accounts for almost 3% of the GDP of the Latin American country – that is three times the contribution of coffee and almost 1.5 times the contribution of mining.

Colombia wants to position itself as an orange symbol, color of culture and creativity. ‘Boosting the Orange Economy is one of the Government”s priorities. In ProColombia, we have identified great sales opportunities in the development of software, films, television, animation, and videogames. These are sectors that have grown by more than 30% in exports,’ explains Flavia Santoro, president of ProColombia, the entity of the Government of Colombia that promotes investments, exports, tourism, and the country brand abroad.

According to data from Invest in Bogotá, between 2007 and 2017, the Colombian capital was the main destination for new foreign investment in this sector, with more than 400 million dollars, surpassing capitals such as São Paulo, Miami, and Buenos Aires.

Development of audiovisual content: Colombia is becoming an ideal filming location for industries such as Hollywood. Antonio Banderas, Tom Cruise, Will Smith, or Mark Wahlberg are some of the actors of international stature that in recent years have filmed movies in Colombian territory. While in 2013 an international film was recorded, in just over five years the number increased to 28.

A sample of this effervescent Colombian industry will be present at MIPCOM from the hand of 16 companies, accompanied by ProColombia:

  1. Provideo SAS
  2. Cumbia Films SAS
  3. Team Toon Studio SAS
  4. Primetime Media SAS
  5. Katapix Media SAS
  6. Metro Television SAS
  7. Incomsa S.A
  8. Digitzfilm
  9. Salabi SAS
  10. Zincotools
  11. Televideo SAS
  12. Dynamo Producciones S.A
  13. Producciones GNR SAS
  14. AG Studios Colombia S.A.S
  15. La Diana SAS
  16. Creativivo SAS

MADRID, October 15, 2018 /PRNewswire/ —

D-ID Officially Launches Product for Protection Against Face Recognition at TechCrunch Disrupt 2018

D-ID has officially announced its initial product launch onstage at TechCrunch Disrupt San Francisco 2018. The company has developed a solution that protects photos and videos of organizations from face recognition, while keeping them similar to the human eye.

     (Photo: https://mma.prnewswire.com/media/742272/Gil_Perry_D_ID.jpg )

     (Photo: https://mma.prnewswire.com/media/742271/D_ID_Launch.jpg )

D-ID”s technology is being sold as both a SaaS and On-Premise solution. The company serves organizations that store photos and videos of employees, customers or citizens. Almost all organizations store this data. The initial verticals for D-ID include cloud storage providers, social networks, financial institutions, health management organizations and governments that want to protect their biometric databases.

D-ID”s first customer is Cloudinary, an image and video management solution which helps more than 350K companies manage, optimize and deliver more than 22B media assets. The company has also signed significant agreements with customers in the financial services and automotive industry.

The face recognition market is growing exponentially and has made our faces our identifiers. It”s increasingly used all around the world: To analyze shopping behavior, to authenticate payments, to access smartphones and even to rank citizens” or track people in protests. ‘Our photos contain biometric data. Using them with face recognition, anyone can track you, hack your devices and steal your identity. That”s why our photos must be protected,’ says Gil Perry, CEO and Co-Founder of D-ID. ‘We”ve moved too fast with face recognition and it is now a threat to our fundamental human right to privacy.’

Data privacy regulations like the European Union”s General Data Protection Regulation (GDPR), which became enforceable in May 2018 address face images as personal sensitive information and require companies to protects this data or risk heavy fines and lawsuits.

D-ID enables companies to comply with regulations, prevent crippling fines, strengthen their consumers” trust and most important, to guarantee privacy and data protection. ‘People are aware and concerned about the security risks of face recognition. Now is the time to protect this data and we are here to make sure it happens,’ says Perry.

The company”s approach to digitally manipulating images renders images unreadable by the machine learning tools that are used to identify an individual, but are imperceptible to the human eye. ‘We use advanced image processing and deep learning to process the photo or video in such a way that it will look similar to the human eye but machines, AI, face recognition classifiers will not be able to recognize the individual,’ says Perry.

D-ID was founded in 2017 by CEO Gil Perry, COO Sella Blondheim and CTO Elira Kuta. The founders served in the Israeli Special Forces and intelligence unit 8200. They experienced first-hand the risks to privacy when, due to the sensitive nature of their roles, they were not allowed to share photos on social media. The company is an alumni of the prestigious accelerators EISP 8200 and Y Combinator. It received Gartner”s Cool Vendor 2018 recognition. The team consists of top experts in deep learning, computer vision and image processing, with five PhDs and PhD students. D-ID has raised $4mm led by Pitango Venture Capital with participation from Y Combinator, Maverick Ventures, Foundation Capital and Fenox Venture Capital.

Link to video of onstage presentation:

https://techcrunch.com/video/startup-battlefield-competition-d-id-disrupt-sf-2018/

http://www.d-id.com

TEL AVIV, Israel, September 11, 2018 /PRNewswire/ —

Swonkie is Fighting Social Media Nightmare at UnGagged Conference in London, June 11-12

The Swonkie social media platform is available this month in the UK and will be presented to digital agencies and publishers at UnGagged – a two-day SEO & Marketing conference in London, June 11-12th.

Swonkie is a new social media platform that is focused on content creation, team collaboration and competitors” Analysis. Targeted for agencies, brands and publishers, Swonkie supports all major social media platforms such as Facebook, Instagram (even Stories), Twitter, LinkedIn, Google Plus, Pinterest, Tumblr, WordPress, Blogspot and Medium.

The Swonkie platform sends content in one shot through multiple social networks, keeping the brand social presence alive and consistent. For companies that struggle with the resources to fully deliver on all social networks, Swonkie can schedule any content and manage teams with real-time collaboration, editing and notification.

The platform advises on how to improve content with a three-second SEO analysis. Swonkie tracks the accounts” metrics, and any other KPIs, such as those of competitors, and immediately creates performance reports.

Why Swonkie is powerful compared with other tools: 

  • Community Management: Allows users to reply to comments, receive messages in one spot and easily manage feedback from customers
  • RSS Feed: Turning on RSS feed Choosing when and where to post with Swonkie doing the rest
  • Integration with content platforms and SEO Analysis for content
  • Instagram Stories and specific Stories Analytics, plus Repost mode post
  • Most complete Analytics for Facebook and Instagram
  • Spy tool integrated to follow activity, track keywords, get rankings and competitors” Analytics
  • Collaborative flow for teams

More information at https://swonkie.com/

LONDON, June 8, 2018 /PRNewswire/ —

artegic Explains Best of Breed and Single Vendor Solution, the Two Main Marketing Technologies

No more marketing without IT. Whether digital dialogue marketing, data analytics, programmatic advertising, or other (digital) marketing disciplines the challenges of digital transformation in marketing cannot be mastered without suitable technologies. There are two main approaches to the use of marketing technologies: best of breed and single vendor solution. What distinguishes these two approaches is explained in this article.

Best of Breed The Best Solution for Every Challenge 

Digital marketing today consists of a variety of disciplines. The idea behind the Best of Breed approach is to flexibly select the most suitable technology for each discipline and to integrate the individual systems with one another. The resulting system landscape is also referred to as the marketing stack. On the other hand, there is the Single Vendor Solution approach.

Single Vendor Solution One System for Everything 

The Single Vendor Solution (also known as Full-Stack Solution) approach provides all essential functions in a single technology. Most Single Vendor Solutions are based on a modular system. If further functions are required, the appropriate modules (subject to a charge) can be activated. With this approach. The greatest effort is primarily required to adapt the very complex software to the existing company processes and system landscapes.

Advantages at a Glance 

Both variants offer a variety of different advantages.

Best of Breed: 

  • Flexible adaptability of functionality and system landscape to the individual requirements of the company and business model
  • No dependency on a single provider
  • Successive rollout and thus sometimes lower costs for the adaption of internal processes and structures, as new technologies adapt to existing system landscapes
  • In an ideal case, possibilities of influencing the further development of individual technologies or individualization
  • Competitive advantages through the best possible technology combination

Single Vendor: 

  • Less training effort
  • Less coordination effort with different providers
  • Systems are presumably better integrated with each other and functionally interlocked
  • Various functions from a single source, which may lead to better interaction
  • Contractual relationship and negotiation with a provider

The brief overview of the main advantages shows that it is difficult to make a general assessment of which approach is the ‘better’ one. Of course, there are also mixed forms. Ultimately, it is an individual decision that takes factors such as business model, resources, goals, or existing system landscapes into account.

The current market trend is towards the Best of Breed approach. According to Chiefmartec study, 48 percent of companies prefer the Best of Breed approach, whereas only 21 percent favor the Single Vendor solutions. The remaining 31 percent either rely on individual single-function technologies, on in-house developments, or they do not use any marketing solution at all. The study Digital Data Insights by the Stuttgart Media University comes to a comparable result. Approval if the Best of Breed approach is about as twice as high as for the Single Vendor Solution approach. Some of the experts surveyed in the study justified in particular with the performance of specific tools and the lack in integration of Single Vendor Solutions in practice. Especially for larger companies that cannot adapt their processes/organisation to standard software, and for companies that want to stand out from their competitors and expand their unique selling points, individual software and thus the Best of Breed approach is ideal.

artegic AG – WE ENGINEER SUCCESS IN DIGITAL CRM

artegic AG supports companies in the construction of customer-centred, digital, best-in-class direct marketing. With 10 years of experience in marketing engineering, our service portfolio includes consulting, IT-integration and technology for realtime marketing automation and online CRM. artegic is the leading German specialist supplier of standard software for marketing automation via email and mobile. artegic is also operator of one of the largest software-as-service platforms for digital marketing in Europe.

With 65 employees at its German sites in Bonn and Munich, as well as international branches, artegic stands for sustainable and successful dialogue marketing with significantly better results and less operative expenses.

82% of German internet users are in contact with companies via artegic”s multi-award winning ELAINE technology. Our customers include RTL, PAYBACK, BMW, BURDA, Web.de, REWE, maxdome, as well as one in three DAX companies.

Every month, approximately 2.7 billion emails, SMS and social media messages are sent in 141 countries.

artegic is certified company-wide by TÜV Rheinland according to the international standard for IT and data security ISO/IEC 27001 and has received several awards for its innovative and trend-setting implementation of data protection requirements, including the eco Internet Award, the Cased Security Award and the International Business award (Stevie).

Contact:
artegic AG
Zanderstraße 7
53177 Bonn
Mr. Sebastian Pieper
Tel: +49-(0)-228-22-77-97-0
Fax: +49-(0)-228-22-77-97-900
pr@artegic.de

https://www.artegic.com
Twitter: http://twitter.com/artegic_uk
GooglePlus: https://plus.google.com/111057448053888319461/posts

BONN, Germany, May 31, 2018 /PRNewswire/ —

South African Mohair Industry’s Response to Claims of Animal Abuse

The South African Mohair Industry is shocked by reports about animals being mistreated that came to light on Wednesday, 2 May 2018. We view these reports in a very serious light and are treating them with the greatest of urgency.

     (Logo: https://mma.prnewswire.com/media/687257/Mohair_South_Africa_Logo.jpg )

While we consider much of the report, and accompanying footage, to be factually incorrect and a misrepresentation of the South African Mohair Industry, some isolated issues have been raised and we have launched an investigation to address these issues directly and swiftly.

Over the past decade the industry has taken great care to ensure that sustainable production practices are introduced, accompanied by third party audits as of the beginning of this year. These third party audits will be expanded and done in cooperation with animal protection organisations.

Once we have concluded the investigation and identified the individuals who have transgressed the Sustainable Industry Guidelines, punitive measures will be implemented and they will face action in terms of the Animal Protection Act.

Angora goats are farmed for their fibre and not intentionally harmed in any way as they are the livelihood of every mohair farmer. The treatment of the animals ultimately determines the farmer”s income and sustainability.

As an industry we are passionate about our animals, our fibre and every single one of the 30,000 individuals who depend on the Mohair Industry for their livelihood. We want to ensure that we portray the passion and dedication of the South African producers and our remarkable industry – passion and dedication that is widely recognised by the international community.

In the interim all mohair produced on farms implicated during the investigation will be suspended and withdrawn from auction until they have been audited and found to be in-line with industry guidelines.

Deon Saayman                                                                                                                     
Managing Director – Mohair South Africa
Tel: +27-41-487-1386
http://www.mohair.co.za

PORT ELIZABETH, South Africa, May 5, 2018 /PRNewswire/ —

Deluxe Launches New Platform to Unify Global Content Creation and Distribution

LOS ANGELES, April 9, 2018 /PRNewswire/ — Deluxe Entertainment Services Group Inc. (Deluxe) today announced the launch of Deluxe One, a platform that unifies every stage of the content ecosystem — from creation to viewer experience — in one cloud-based interface. An open platform, Deluxe One is designed to integrate with any vendor or customer system, allowing users to succeed in an age where the lines between creator and distributor are becoming increasingly blurred.

‘More and more, customers are working to shorten the time between camera lens and screen,’ said John Wallace, chief executive officer for Deluxe. ‘As the only industry provider that can deliver the full range of services from content creation through distribution, Deluxe is uniquely positioned to bridge this divide and power this new age of storytelling. Deluxe One offers a seamless way for companies of all sizes to access our services — from pre-production to playout — and reaffirms our commitment to persistent innovation.’

Deluxe One unifies a network of micro-services accessed through an intuitive interface that helps customers streamline their workflow, whether they are using Deluxe”s end-to-end solution or just a piece of it. Designed to reduce hand-offs between vendors and speed up turnaround times through automation, Deluxe One allows customers to get their content to audiences around the world quickly and reliably.

‘Deluxe One completely reimagines how content gets made and delivered,’ explained Andy Shenkler, chief product officer for Deluxe. ‘The modular architecture enables integration with vendor and customer APIs, unifying what was once a very fragmented ecosystem of services and offering it to customers through a single interface that gives them control and visibility throughout the entire media lifecycle.’

In contrast to traditional siloed solutions, Deluxe One acts as an open hub, allowing not only customers but other vendors to connect their business with Deluxe and benefit from the power and breadth of the platform while co-creating value. Vendor partners that are currently integrated in the platform include:

  • DLVR: Multi-CDN switching and optimization for peak streaming performance
  • Globant: OTT platform solutions for publishers and content creators
  • Hybrik: Highest-quality cloud-based transcoding at scale
  • Mediamorph: Rights information and management to automate operational content flows

Deluxe One draws on the expertise Deluxe has built as the trusted partner of the largest studios, programmers and distributors for over 100 years. With its best-in-class proprietary products, applications and services, Deluxe has created and delivered more premium content than anyone in the world, and Deluxe One makes it easier for customers to access this unparalleled expertise for their post-production and distribution needs.

To learn more about Deluxe One and how it can help create and deliver your content to global audiences more efficiently than ever before, visit one.bydeluxe.com.

About Deluxe Entertainment Services Group Inc.
Deluxe Entertainment Services Group (Deluxe) is the world”s leading video creation to distribution company offering global, end-to-end services and technology. Through unmatched scale, technology and capabilities, Deluxe enables the worldwide market for premium content. The world”s leading content creators, broadcasters, OTTs and distributors rely on Deluxe”s experience and expertise. With headquarters in Los Angeles and New York and operations in 38 key media markets worldwide, the company relies on the talents of more than 7,500 of the industry”s premier artists, experts, engineers and innovators.

 

 

Photo – https://mma.prnewswire.com/media/663989/Deluxe_One_Inventory_Title_Image.jpg
Logo – https://mma.prnewswire.com/media/663988/Deluxe_One_BlackRed__1_Logo.jpg
Logo – https://mma.prnewswire.com/media/95426/DELUXE_LOGO.jpg

 

Deluxe One brings together everything creators and distributors of all sizes need to reach more audiences

Pascal Laik Joins FollowAnalytics as CEO

FollowAnalytics, the leader in Enterprise Mobile Success and GDPR compliance, announces the appointment of Pascal Laik as CEO and to the Board of Directors. He brings decades of experience and has a proven record of helping enterprise software players like FollowAnalytics to the next level both in sales and product executive positions on both sides of the Atlantic ocean. In his new role at FollowAnalytics, he will focus on operational excellence and sales scalability. 

Pascal Laik”s experience includes a deep understanding of the CRM software market and the data management, data quality and data integration space as well enterprise wide digital transformation platforms in the IoT, Big Data and AI arena.

There is a significant opportunity for FollowAnalytics that lies ahead, and we couldnt be happier with Pascal joining us and helping the company and its customers achieve continued success,’ said Samir Addamine, Follow Analytics founder. 

I am very happy to join a company with great products, marquee customer references such as Allianz, Orange and Louis Vuitton, a unique partnership and synergy with Salesforce and a promising market at the intersection of mobile, marketing, AI and IoT. It is now ready to take on the future!’ said Pascal Laik, CEO of FollowAnalytics.

Pascals executive management experience combined with Samirs skills as an industry pioneer and visionary, will provide the perfect blend of executive leadership for Follow Analytics future growth, said Denis Barrier, managing partner et co-fondateur at Cathay Innovation, one of the companys historical investors.

Today”s announcement follows the $11 million funding round led by Orange Digital Ventures in December 2017, as well as a key win for FollowAnalytics with the signature of its first seven-figure yearly contract.

About Pascal Laik  

Before joining Follow Analytics as CEO, Pascal was VP of Sales at C3 IoT, Managing Director South Europe at Winshuttle, VP Sales International at Informatica and Vice President of Master Data Management and Data Quality products at Oracle/Siebel where he spent 10 years in various products, service and sales leadership roles. Before, Pascal worked 8 years in Consulting at PwC and Andersen Consulting. Pascal has a Master of Science in Engineering from Ecole Nationale Superieure de Techniques Avancées (ENSTA) in Paris France and a Master in Business Administration (MBA) from the Wharton School from the University of Pennsylvania where he graduated with a major in Finance in May 2000 with distinction.

About FollowAnalytics

PARIS, February 23, 2018 /PRNewswire/ —